If you want to take great pics (and of course you do, or you wouldn’t be reading this!) there’s three fundamental principles you must get right. If you fail at any of these, you’ll be disappointed with your results.

The Three Pillars of Photographic Excellence Are:

  • Framing
  • Focus
  • Exposure

Read on for tips on how to take better photos by understanding these three principles and applying them to your next photo session.


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Ed Mercer

I am the other half of our husband and wife Photography studio with my wife of 41 years Sue. We opened our studio in Danvers, Ma in February of 1979. As members of Professional Photographers of Mass, New England and America, our goal in life is simple – Capture the beauty in every subject and create timeless joy to share. We are still at it after all these years and love what we do as much as when we started. Together we are also teaching and coaching photography, image editing, and the business of photography.

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